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Inspiring Ideas

Joining Jamie Oliver on Food Revolution Day
Wednesday, May 16, 2012

This Saturday, May 19th, is Food Revolution Day.  It is an unprecedented call to action that will inspire, educate and empower people around the world to stand up for real food.

And if someone had suggested that I'd be doing this a few years ago, I'd have said they were nuts.  I was nuking nuggets and burning noodles.  I wasn't a foodie, just a former financial analyst with four kids. 

But life changes you and an allergic reaction in one of our children over breakfast did just that, making me an unlikely crusader in this food movement.  And this week, I am thrilled to be joining thousands of people worldwide who will be participating in events to raise awareness on preventing diet-related diseases and perhaps diseases and conditions that we don't yet know are diet related (because those studies have not yet been done).  

It's been a pretty big shift, and it's only been six years since that breakfast and the launch of AllergyKids.  And six years ago, in all honesty, I'm not sure if we were quite ready for this message.  But having spent the last several years, working with families and corporations around the country, politicians on both sides of the aisles and countless other Americans inspired into action, one thing is certain, we are ready now.  

We are having a food awakening in our country, and it's largely driven by the unspoken truth we see every day in the declining health of our families.  From "pink slime" to "meat glue" and genetically engineered crops hardwired to withstand saturation with chemicals, around the country, we are realizing that not knowing about how our food is produced is not good for the health of our loved ones.  

Ignorance may have once been bliss, but today, the majority of the world's population is more likely to die from obesity than hunger.  In fact, in the United States, more people die from diet-related disease every year than drugs, alcohol and war combined.  That's not good for our children and that's not good for our country .  

Which is why I am so proud to be supporting the remarkable efforts of Jamie Oliver and the Food Revolution team on Food Revolution Day to help inspire and empower people to believe in their ability to create change.

In Colorado, we will be inviting people to our local Farmers Market to bring any piece of junk food, processed food, fake food (you know, the nutrient-void kind that packs nothing but calories) on Saturday, May 19th, and swap it out for some real food, full of ingredients that will nourish your family that have been donated by amazing companies that were founded on the principal that real food should be available and affordable to all Americans, regardless of socioeconomic status or zip code. 

We're calling the event the Food Swap and will include fun and games for the little ones, as well as an adult-sized spelling bee sure to leave you absolutely stumped.  Details are here.

And then later that evening, I'll be joining Jamie and four dinner guests from around the country and around the world for what is sure to be a heartfelt, insightful and inspiring hangout and a dinner conversation that we hope you will be part of (learn how by clicking here).

The food movement needs you.  It needs all of us to lend our voices. The CEOs of our corporations are listening, they have children, too, as do members of Congress.  And while none of us can do everything, all of us can do something.  So lend your talents, share your love, and become part of the Food Revolution.  And let's create this legacy for the health of our loved ones together. 

Eight Ingredients You Won't Find Hidden in Organic Food
Thursday, April 19, 2012

Fifteen year ago, if someone had suggested that I'd be writing this column, I'd have asked what planet they were on.

I was working as a financial analyst that covered the food industry.  My day to day consisted of meeting with management teams, taking factory and store tours and cranking out reports on companies like Kroger, Safeway, Costco and Whole Foods.  I wasn't a foodie, and I couldn't cook.

My job included crunching the numbers, learning business models and evaluating the costs of production and distribution of our food supply.

Thank goodness.

Because today, that experience has served a greater purpose: the ability to look at the current state of our food system, the financial engineering of the science behind it and the economically motivated decisions that food industry executives make to meet their fiduciary duty to drive shareholder return and sheds light on how these decision are affecting the health of our families.

And it's becoming increasingly obvious that we've got a broken economic model at work in our food system.  Farmers are rewarded with taxpayer funded resources called subsidies for growing crops in a chemically-intensive, genetically and financially engineered kind of way to drive shareholder return for the chemical companies.  While on the other hand, farmers that are growing things organically, which means by law without the use of synthetic pesticides and crops genetically engineered to require increasing doses of toxic weed killer, have to pay fees to prove that their crops are safe, then fees to label those crops with the "USDA Organic" seal and then they don't receive the same crop insurance and marketing assistance programs that the other farmers do.

Add to that the fact that American companies formulate their products one way for eaters over seas, without the use of artificial colors, genetically engineered ingredients, high fructose corn syrup, and it's enough to get anyone going.  But the fact of the matter is that what we have to label as "organic food" here in the United States is more or less called "food" in other countries.  Because overseas, it's the products that contain all of the novel ingredients like, genetically engineered ones, that have to be labeled.

So what's a consumer to do?  Learn the Big 8.  These are the ingredients which, by law and according to our very own United States Department of Agriculture, are not allowed into the production of foods that are made organically:

  1. ›High Fructose Corn Syrup
  2. Artificial Colors and Dyes, Red 40, Yellow 5
  3. ›Aspartame
  4. ›Preservatives
  5. ›Artificial Growth Hormones
  6. ›Genetically Modified Ingredients
  7. ›Exceeding levels of Pesticides
  8. Finely Textured Lean Beef Trimmings ("Pink slime")

This can be tough to swallow. Especially if you really stop to think about it: our taxpayer dollars are hard at work growing our food in a chemically-intensive way, while farmers that are growing things without the use of these chemicals, things that even the President's Cancer Panel has urged us to avoid, end up costing the consumer more to buy.  It's like we are being hit twice: once, subsidizing our chemically intensive agricultural system and twice, with the price of organic food if we choose to opt out.

It's a broken system we've inherited, but it doesn't have to be that way going forward.

The health of our country is largely contingent on the health of our food supply, and while the food industry argues that a lot of these ingredients are perfectly safe (just as the tobacco industry claimed the same of their products to our grandmothers), they are quickly removing them from their products in other countries (or never even introduced them in the first place).  In order to make this free-from version of food affordable to all Americans, not just those in certain zip codes, isn't time that we start doing the same thing here?

Wall Street Joins the Food Revolution Over a Bowl of Mac and Cheese
Wednesday, March 28, 2012

Today, investors joined the Food Revolution as Annie’s Homegrown, a little mac and cheese company that makes cheddar bunnies, went public.

Having worked as a financial analyst on a team that included several dads, there was not a doubt in my mind that the IPO was going to be a success (as I discussed back in this December 2011 interview). 

Little did I know by how much.  Annie’s initially hoped to price their shares between $14 and $16, but as interest continued to grow, it became clear that investors were as hungry for change as consumers, and Annie’s raised their offering price and ended up pricing above the range at $19 per share and closing up 89% on its opening day.

As Annie’s made its way around Wall Street, it set a precedent in the food industry, not only because it was started by a mom who wanted a healthier version of mac and cheese for her kids but also as a public food company, full of values and void of junk, promising to do good and do well.

And as we are quickly learning, it can’t come a moment too soon.  Because while other countries have chosen opt out of things like high fructose corn syrup, artificial growth hormones, artificial food dyes derived from petrochemicals and genetically engineered ingredients into their food supplies – particularly in the foods fed to children – they are still used in our products here.

The reason?  Because mounting scientific evidence (not the industry-funded kind used for marketing purposes) shows that these ingredients might play a role in conditions like hyperactivity, cancer and allergies.

But even beyond the double standard, what is truly jaw-dropping is the fact that our American corporations formulate their products differently for eaters in other countries.

We are lucky to have Annie’s here in the United States, adhering to this level of food production that focuses on maximizing health and minimizing harm, because here is a look at just how different a box of mac and cheese can be:

U.K. Version of Mac & Cheese:

Macaroni (Durum Wheat Semolina), Cheese (10%), Whey Powder (from milk), Lactose, Salt, Emulsifying Salts (E339, E341), Colours (Paprika Extract, Beta-Carotene)

U.S. Version of Mac & Cheese:

Enriched Macaroni Product (wheat flour, niacin, ferrous sulfate (iron), thiamin mononitrate (vitamin B1), riboflavin (vitamin B12), riboflavin (vitamin B2), folic acid), Cheese Sauce Mix (whey, modified food starch, whey protein concentrate, Cheddar Cheese (milk, cheese culture, salt, enzymes), Granular Cheese (milk, cheese culture, salt, enzymes), Salt, Calcium Carbonate, Potassium Cloride, Contains Less Than 2% of Parmesan Cheese (part-skim milk, cheese culture, salt, enzymes, dried buttermilk, sodium tripolyphosphate, blue cheese (milk, cheese culture, salt, enzymes), Sodium Phosphate, Medium Chain Triglycerides, Cream, Citric Acid, Lactic Acid, Enzymes, Yellow 5, Yellow 6).

 

Source for Ingredients Lists: Kraft Macaroni and Cheese, The Cheesiest Dinner (U.S. Version), Kraft Cheesy Pasta (U.K. Version)

 


What Does "Organic" Really Mean? Ask Your Grandmother
Tuesday, March 27, 2012

When I first heard the term "organic" several years ago, I dismissed it. It connoted a "status" and conjured up two different images: lifestyles of the rich and famous or perhaps some alternative, hippie thing.

I was wrong.

The term "organic" actually refers to the way agricultural products are grown and processed and legally details the permitted use (or not) of certain ingredients in these foods.

The details are that the U.S. Congress adopted the Organic Foods Production Act (OFPA) in 1990 as part of the 1990 Farm Bill which was then followed with the National Organic Program final rule published by the U.S. Department of Agriculture (USDA).

The standards include a national list of approved synthetic and prohibited non-synthetic substances for organic production which means that organically produced foods also must be produced without the use of:

  • antibiotics
  • artificial growth hormones
  • high fructose corn syrup
  • artificial dyes (made from coal tar and petrochemicals)
  • artificial sweeteners derived from chemicals
  • synthetically created chemical pesticide and fertilizers
  • genetically engineered proteins and ingredients
  • sewage sludge
  • irradiation

Wow, who knew that conventional, non-organic food could contain these ingredients?  Not many of us, since sewage sludge and artificial growth hormones aren't on the label.

What about cloning animals or those genetically engineered salmon, hard-wired to double their weight? Those would be considered inconsistent with organic practices, too, because of the laboratory intervention required.

In other words, what we call "organic food,"  our grandmothers would have simply called "food."  Because a lot of these new ingredients didn't exist when we were younger, having only been created in laboratories, patented and then introduced into our foods in the last few decades.

LOOK FOR THE SEAL

Products labeled “100% Organic” and carrying the “USDA Organic” seal adhere to a strict legal standard: national organic standards require that organic growers and handlers be certified by third-party state or private agencies or other organizations that are accredited by USDA. Anyone who knowingly sells or mislabels as organic a product that was not produced and handled in accordance with the regulations can be subject to a civil penalty of up to $10,000 per violation.

WHY ORGANICS COST MORE

Admittedly, the high price of organic food can irritate anyone.  But the scrutiny that these foods undergo is enormous and expensive, driving prices at the cash register and for those producing them on the farm.  Why the costs?  Because the cost structure on our food supply offers taxpayer-funded resources called subsidies to the farmers using genetically engineered seeds and saturating crops in insecticides and weed killers, while charging the organic farmers fees to prove that their crops are safe.

That's like getting fined to wear your seat belt.

In other words, it's an un-level playing field right now.  And if we were all sitting down as a national family at our national dinner table, I don't think that any of us would want to be using our resources this way.  Wouldn't we rather have the organic food be the one that we fund, making it cheaper, more affordable and more accessible to all Americans?

But right now, it's not.  So should you choose to opt out of our conventional, chemically-intensive food production system and try something organic, you'll be joining a growing segment of the population and are not alone.

WHERE TO START?  Hop on over to Prevention, where I've written more.....

Source: The Organic Trade Association (OTA) and Organic Trade Association’s 2007 Manufacturer Survey (Because USDA does not yet do comprehensive market studies of organic sales, as it does for conventional U.S. agriculture.)

How to Have Fun in the Kitchen On This Changing Landscape of Children's Health
Saturday, March 17, 2012

When I was asked to write the foreword for Kiwi Magazine's new cookbook, Allergy-Friendly Food for Families, I was totally intimidated.  Because in the beginning, I couldn't really cook.

But as I leaned into it, the words began to flow, and with the release of this extraordinary resource for food-sensitive and food-allergic eaters, I thought I'd share them below, because the book is an incredible tool, offering 120 gluten-free, dairy-free, nut-free, egg-free and soy-free recipes everyone will love.

~~~~~~~~~~~~~~~~~~~~

The landscape of childhood has changed. In the last several years, we have seen jaw-dropping increases in the rates of allergies, autism, ADHD and asthma, earning these conditions the nickname “the 4 As” and our children the title, “Generation Rx.”

Today, it is estimated that food allergies affect at least 1 out of 17 kids under the age of three, with a study showing a doubling of the peanut allergy between 1997 and 2002. And according to an October 2008 study by the Centers for Disease Control and Prevention, there has been a 265% increase in the rate of hospitalizations related to food allergic reactions.

And as we work to protect our food allergic families from the hidden dangers that foods can present, a growing number of us are finding our ways into the kitchen in an effort to prepare foods that are both safe and nutritious for our families.

For some, like me, this may be an intimidating task. Because a few years ago, I couldn’t cook. But when my youngest child had an allergic reaction one morning over breakfast, which in all candor included blue yogurt, frozen waffles and scrambled eggs, life changed. And like so many of you, I was thrown onto this new landscape of childhood and into the kitchen in an effort to manage these food allergies.

And in learning to cook, I realized that we can take the fear out of food and make it fun.

To be honest, I’ve burnt everything from pancakes to noodles, but I’ve also learned that the most important ingredient in any recipe is love.

So I invite you to pull up a chair, flip through Allergy-Friendly Food for Families and soak in the love and wholesome goodness that are tucked into these pages. Because Allergy-Friendly Food for Families is an invaluable resources for those interested in protecting the health of their families.

And remember, while none of us can do everything, all of us can do something. So pick a recipe and get started,

Because with inspiration, practical suggestions, heartfelt instructions and real world solutions, Allergy-Friendly Food for Families is both a sound investment in the health of your family and a resource that will pay dividends for a lifetime.

You can pick up a copy of Allergy-Friendly Food for Families at Barnes and Noble, your local retailer or on Amazon. To learn more, please visit Kiwi Magazine.

An Attitude of Gratitude
Friday, March 16, 2012

In the last week, extraordinary things have happened to our food supply.  

Coca Cola and PepsiCo agreed to alter their formulas in order to reduce the risk of a potentially cancer-causing caramel color in their product, Campbell's Soup announced they are kicking a hormone-disrupting chemical out of their soup cans, the USDA agreed to school lunch programs a choice around "pink slime" and 55 members of Congress sent a letter to the FDA calling for the labeling of biotech's genetically engineered ingredients - ingredients, not unlike "pink slime," that industry claims is safe. 

And what is remarkable about all of these things is that these changes were driven by consumer demand - consumers flat out wanted the right to know what was going into their foods and beverages.  

So here's a thought: thank them. All of them for stepping up and making these changes.  Sure, it might have taken some time, but hop on their websites and send in an email.  It won't take long.  And an attitude of gratitude goes such a long way.  For every voice that they hear, they recognize that there are dozens if not hundreds behind it.  

Send a quick thank you to your local Congressman for being one of the 55 who sent a letter to the FDA calling for the labeling of genetically engineered foods.  

Or if yours wasn't on the list, and you want to give them a heads up, you can find a link to who your state senator is right here

Plug in your zip code (you probably already know this) and it will bring up the list of the entire delegation, from federal to local. 

All you're doing is sending a little "thank you" note, or maybe a simple: "Hello.  Like you, I am concerned about the health of my loved ones, our community and our food supply..."

Remember: Together, we can do this.  Don't make the perfect the enemy of the good.  A little gratitude can go a long way.  And you may just begin an unlikely conversation (and find out that, like you, your local Congressmen has loved ones that might have allergies, diabetes, ADHD or cancer...).

Together, we can create a much-needed dialogue around restoring the health of our country.  

What's Not On the Label? Hidden Toxins and Allergens In Food
Thursday, March 08, 2012

According to the National Academy of Sciences, genetically engineered foods, which were introduced into the U.S. food supply in the 1990s without labels, can introduce new allergens and toxins into the food that we are feeding our families and loved ones.  For this reason and others, over 40 countries around the world have chosen to label these ingredients due to their potential risks.

Want to learn more?  Take a peak at the graphic below and join me and almost one million Americans, as well as AllergyKids and 500 other organizations at Just Label It, and urge the FDA to label these ingredients and the toxins and allergens they may contain here in the United States, too.  Given the rates of diseases that we are seeing in our families, labels will help us rule out a potential systemic risk. And given that the United States already spends more on disease management and health care costs than any other country on the planet, this just might be one of the most patriotic things that you could do to help protect the health of our country.



In the Beginning
Saturday, March 03, 2012

Over the last few years, so many people have reached out to share their stories and their passion to protect the health of our country and have asked, "What did it take to get started?"

As I've reflected on this, it took me back to the beginning of my story.  And in all candor, that is not a place that I like to visit much.  Because in the beginning, it was isolating.   Organizations that were supposed to be looking out for the best interests of our children were having allergic reactions to me, I had been absolutely buried in the research, not sleeping, not eating, consumed by concern for the health of the American children and the health of our food supply,  and any pictures of me taken from that time reflect it.  I looked like a skeleton, as I'd been swallowed by the work and what seemed like everything that I'd believed in was stripped bare. 

But along the way, I learned one of the most valuable lessons in all of this.  You can not go it alone.  

You have to find a friend to stand beside you to cheer you on.  And about a year into my work, I connected with a bestselling author and film producer.  In February 2007, he filmed my story.  A few months later, I connected with an extraordinary woman, Deborah Koons Garcia, who produced the predecessor to Food Inc., a ground-breaking and life-changing film called The Future of Food.  To this day, both remain friends.  And then, because of these friendships, I appeared on the CBS Early Show before a national audience. And suddenly people knew my story.  

Because in that appearance in the fall of 2007 that I found the courage to share my work, my concerns over the rate at which we had introduced artificial colors, preservatives and genetically engineered ingredients into our food supply while other countries around the world were preserving theirs for the sake of their children. To love more and to fear less and to put my face on on an issue, not knowing what people might say.  My husband stood beside me in that first broadcast, and you could literally see the toll it the work had taken on me physically. To watch some of those early interviews or to look at some of the pictures almost hurts, as I was a skeletal version of the person that I am today.

And as that appearance hit, I began to hear from countless others whose stories were the same.  Those whose children suffered from food allergies, those writing books, those battling cancer.  And I realized that there is far more that unites us than divides us, and that together, we can create the changes we want to see in the health of our families and food systems.

And as I reflected on the stripping away of old beliefs and the building of new ones, it reminded me that despite what can seem like insurmountable odds, we have more strength and courage that we are ever aware of, and love that can serve as a rocket fuel. But that we need friends standing beside us.  

So for those of you who have asked, "Where do I start?" "How do I begin to make changes in my community, school, state...?" The first thing that you must do is to find a friend.  If your spouse is on board, take it for the gift that it is.  If not, look (and don't stop) until you find someone who shares your passion and concern.  

Food is an intimate and loaded issue, and people can become incredibly defensive and say extraordinary things (I've been accused of just about everything!).

But the love that you have for your friends and family will serve as a rocket fuel.  And as you begin to express your concern over the state of the health of our families (on Facebook, on a blog, in your community, to your local Congressmen), you will quickly learn that your concern is shared by countless others (like the 900,000 Americans that have sent comments to the FDA), and it is together, that we can change the dialogue and create a food system that will define our families, farmers and future in a way that makes all of us, every American, both healthy and proud.

Finding Your Voice
Thursday, February 23, 2012

Last year, I was asked to give a presentation.  I was totally intimidated before I took the stage, and the week prior I had wanted to call the group organizing the event and cancel, telling them that my kids needed me, my husband needed me, anything to get me out of having to head out of town to speak before what was going to be the biggest audience I'd seen.  

But I leaned into it.  

Because I have learned over the last several years that when fear hits, that is exactly where you should probably be, because it is leaning into that fear, inspired by love, that you will grow.

And so rather than quit, I practiced.  I couldn't screw up the words, it was my story, we had lived every moment of it.  So I set the timer in the kitchen on the microwave oven for 18 minutes - the time I'd been allotted for the talk - and I practiced.

And when the morning of the presentation came, I said a little prayer, "Let my heart speak" and took the stage.  And in doing so, let love conquer fear. 

So when I recently read an article about ten tips you can take to be an effective public speaker, I laughed.  It was about 365 days too late.  

I got some of it right, some of it wrong, but in the end, I did something.  And I invite you to do the same.  Dare to find your voice, to change the dialogue, to start a conversation, to believe in your ability to affect change, because what you may realize is that it will inspire others to do the same. 

Since it's never too late to get started, here is a list of the Top Ten Secrets of Today's Most Successful Speakers:

1. Research — Prepare carefully by doing your research before you even attempt to write your speech. Who is your audience? What are your “take aways” — the most important things you want them to walk away having learned from you? The more you know about your audience as well as your subject, the more confident you’ll feel when you are in front of them.

2. Make clear notes — Write down your entire speech, then pick out the main areas you’ve covered. Jot them down as bullet-points, words or phrases on 3″ X 5″ cards to prompt you during your speech. Use different colors to separate your points, in case you lose your place or work them into your PowerPoint presentation.

3. Practice thoroughly — Practice giving your talk into a recorder and use a timer to watch your minute marks. Surprisingly, having a recorder running puts pressure on you to know your material. From here, you can graduate to practicing in front of others. Practice using tools such as your PowerPoint clicker or laser pointer.

4. Visit the venue beforehand — Make an advance visit to where you’ll be speaking, even if you can only do this an hour beforehand. Stand exactly where you will be giving your speech to get a feel for the space. Also, ensure you get a sound check beforehand if there is a sound engineer provided for you.

5. Dress to stand out from the audience — If the backdrop is dark on stage, make sure you wear light colors. If the backdrop is light on stage, wear a contrasting color or darker shade. Never wear black on top, although black pants with a light or colored top works well. If you wear a dress, pick one with a belt, so you can clip the wireless mic transmitter to it! (Otherwise, in a pinch, I have clipped my mic pack to my bra strap.)

6. Breathe deeply – Take deep breaths before you go on stage. A minute or so of calm, deep breaths will slow your heart rate, increase your oxygen levels, and ground you nicely to give a calm, confident performance.

7. Think positively — If you’ve rehearsed and prepared adequately, there is no reason not to believe in yourself. Visualize no other outcome but being a raging success. Think how much the audience will like you, and how good you will feel after you’ve done it!

8. Don’t rush — Speak slowly to ensure you don’t trip over your words, and don’t rush to finish points. Ideally, set timings in your speech notes, so you know if you are going too fast or too slowly as you go along. Timing checks in your notes will help you sail along at a comfortable, relaxed speed.

9. Show your passion! — Feed off the passion you have for your subject. This will engage your audience’s attention. Let your voice get louder for some points and softer for others; have some variance in your presentation as far as your sound dynamics.

10. Be yourself and have fun – Audiences may forget what you say, but they will remember what you make them feel. And no one will know that you “messed up” but you. So go for it!


These tips were excerpted from the website of self-made entrepreneur and Inc. 500-ranked CEO Ali Brown who teaches women around the world how to start and grow profitable businesses that make a positive impact. Get her FREE weekly articles and advice at www.AliBrown.com.  


Let Love Inspire You
Wednesday, February 22, 2012

Over the last several years, people have shared inspiring quotes in an effort to lend their support and share their enthusiasm for the work being done to clean up our food supply.  From Michael Jordan to Winston Churchill, the quotes have poured in.  And like countless others before me, I have found incredible inspiration in them, citing them on the AllergyKids site, at the front of my book and at its close.  

And as I reflect on how these words of wisdom have carried me on this journey, through some stages that were so intense that they were physically stripping, to times of compassion, understanding and hope, I am so grateful for the inspiration, strength and courage that they helped provide. 

So here are just a few that have been inspirational.  I hope that you find inspiration in them, too:

"Do not look back and ask why, look forward and ask, why not." 
~ Herbert Becker

"The future belongs to those who give the next generation reason for hope."
~Pierre Tielhard de Chardain

"Walk with the knowledge that you are never alone."
~ Audrey Hepburn

"The important thing is this: to be able to sacrifice at any moment who we are
for what we could become."
~Charles duBois

"The truth is incontrovertible, malice may attack it, ignorance may deride it, but in the end, there it is." 
~Winston Churchill

"Always remember you have within you, the strength, the patience and the passion
to reach for the stars to change the world."
~Harriet Tubman

If you have a favorite quote that inspires you, we'd love to hear it so that we can share it with others and even add it to the quotes that we share at AllergyKids.  Just shoot us a message here. We'll let you know when we get it up so that you can know how much you've inspired others, too.